#PitchMBRCGI Competition

Empowering Game-changing Ideas.

Pitch@Gov is your window to rapidly secure seed funding and build momentum to grow and scale your idea with capital, actionable advice, and access to a vast network of resources.
Up to 30,000 AED in Prize Money
Unlock Access to Investors
Join MBRIF Innovation Accelerator
Network with Industry Leaders
Dare to innovate?


What is Pitch@GOV?

Pitch@Gov is a competition that allows people around the UAE to pitch their innovation concepts to a panel of judges for an opportunity to win a grant and join the MBRIF Innovation Accelerator program, helping attract investors and scale up their business.
Pitch@Gov is a chance to:
Attract investors
Take ideas to the next level
Network with leaders in various fields

Pitch@Gov X UAE innovates

This year, MBRCGI and MBRIF are bringing Pitch to  UAE Innovates. MBRCGI and MBRIF are collaborating with prominent entities to bring forward real-life challenges that innovation could potentially solve.

Health sector Challenges

  1. Solving unhealthy lifestyle 
  2. Proactive monitoring for emergencies such as pandemics and disasters
  3. Linkage and integration between all institutions providing health services
apply now

Transportation services challenges

  1. Customer-centric services: RTA seeks to meet customers' needs and expectations through proactive, innovative and customer-centric services
  2. Environmental sustainability and climate change: The UAE is facing the challenge of climate change, and the Roads and Transport Authority (RTA) seeks to contribute to addressing this challenge through a system of initiatives and projects that achieve net zero emissions in transport and infrastructure.

apply now


MEET THE 2022 Winners

MBRCGI, MBRIF announces winners of the Pitch@MBRCGI innovation competition. Out of the 300 projects submitted, 21 innovative projects were shortlisted at GITEX, and two of those projects were selected as the winners of the competition.
View Winners

Nawel Mahmoudi - Value Grid

Value Grid is a technology that automates the analysis of documents and presents the important information for quick decision-making.

Mohammad AlShamsi - Nbnii

Nbnii is a platform that connects customers and service providers for building inspection and renovation, with a customer rating system.



Pitch@MBRCGI is aimed at innovations that are repeatable and scalable. This aims to ensure the sustainability of innovations we help bring to the market and drive innovators to work on challenges that matter to the world.
New solutions, new models, new technologies
How widespread could the concept be to be replicated in different entities or countries
Addressing specific challenges and achieving positive results
How well is the innovation communicated to the world


From Application to GITEX


Call-out for Applications

Beginning of September


End of September
Shortlist candidates to present at GITEX

Pitch at GITEX

First days of GITEX
Candidates pitch to judges on the first day of GITEX with on-spot Feedback

Showcase & Awards

Winners are announced of the 4th day of GITEX.
Winners get AED 30,000 and showcased at Edge

Join the world-class innovation accelerator from mbrif

In-depth 6 weeks program that drives innovation from ideation to execution
Receive a wide range of services in areas such as Business & Market Discovery, Go-To-Market, Finance, Business Development, and Pitching


Applications are closing soon. If you're seeking validation, funding, publicity, or get constructive feedback from experts in the industry, apply today to Pitch@MBRCGI and get a chance to access up to AED 30,000 in capital and enrollment in one of the best innovation accelerators in the country.