#PitchMBRCGI Competition

Empowering Game-changing Ideas.

Pitch@MBRCGI is your window to rapidly secure seed funding and build momentum to grow and scale your idea with capital, actionable advice, and access to a vast network of resources.
Up to 30,000 AED in Prize Money
Unlock Access to Investors
Join MBRIF Innovation Accelerator
Network with Industry Leaders
Dare to innovate?


What is Pitch@MBRCGI?

Pitch@MBRCGI is a competition that allows people around the UAE to pitch their innovation concepts to a panel of judges for an opportunity to win a grant and join the MBRIF Innovation Accelerator program, helping attract investors and scale up their business.
Pitch@MBRCGI is a chance to:
Attract investors
Take ideas to the next level
Network with leaders in various fields


What will you get?

drive cash flow

Up to AED 30,000 in prize money

MBRCGI is offering winners of the competition funding of up to AED 30,000 that can be used to accelerate their innovative ideas through hiring talent, deploying tools and technologies, and more.
accelerate innovation

Join the world-class MBRIF Innovation Accelerator Program

Selected innovators will be onboarded to the MBRIF startup-oriented Innovation Accelerator program. The program is designed to help companies scale, help innovators develop valuable entrepreneurial skills, and provide actionable advice from leading technology, finance, growth, and legal experts. Selected startups will also access prominent UAE-based investors and non-dilutive funding options.
Learn more

2022 THEME

Innovation in Technology

Pitch@MBRCGI is targeting innovations that leverage technology with the following criteria:


Simple yet practical solutions to ongoing problems leveraging technology to provide utility to users

Solving with Tech

Ideas that tackle environmental, economic, and social challenges using technology


Ideas that utilize technology to disrupt an aging solution

Advanced Tech

Ideas that push boundaries in the use of robotics and automation in areas such as manufacturing, healthcare, infrastructure, and more

AI, Software & Metaverse

Ideas that introduce advancements and use cases in emerging technologies such as Artificial Intelligence, Virtual/Augmented Reality, Crypto, and more



Pitch@MBRCGI is aimed at innovations that are repeatable and scalable. This aims to ensure the sustainability of innovations we help bring to the market and drive innovators to work on challenges that matter to the world.
New solutions, new models, new technologies
How widespread could the concept be to be replicated in different entities or countries
Addressing specific challenges and achieving positive results
How well is the innovation communicated to the world


Meet our Panel

Participants in Pitch@MBRCGI will be judged by an independent group of industry professionals from around the UAE. The participants should expect constructive feedback and exposure to some of the most celebrated innovators in the industry.
Anas Metwaly
Public Polcy Head, META
Saif bin Ghulaita
Director – Technology Affair, TDRA
Mohammed Alketbi
Chief Innovation Officer,
Shaker Zainal
Head of MBRIF and Business Finance Director at EDB
Nabeel Javed
Relationship Manager, MBRIF


Demo Day at GITEX

The launch event will take place this October (2022) at GITEX. Accepted applicants will get a chance to present their ideas to a panel of judges, industry experts, government officials and investors.
10 - 14 October 2022
3 Hours
MBRIF Platform at GITEX


From Application to GITEX


Call-out for Applications

Beginning of September


End of September
Shortlist candidates to present at GITEX

Pitch at GITEX

First days of GITEX
Candidates pitch to judges on the first day of GITEX with on-spot Feedback

Showcase & Awards

Winners are announced of the 4th day of GITEX.
Winners get AED 30,000 and showcased at Edge

Join the world-class innovation accelerator from mbrif

In-depth 6 weeks program that drives innovation from ideation to execution
Receive a wide range of services in areas such as Business & Market Discovery, Go-To-Market, Finance, Business Development, and Pitching


Applications are closing soon. If you're seeking validation, funding, publicity, or get constructive feedback from experts in the industry, apply today to Pitch@MBRCGI and get a chance to access up to AED 30,000 in capital and enrollment in one of the best innovation accelerators in the country.